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social media marketing PhD Projects, Programs & Scholarships

We have 9 social media marketing PhD Projects, Programs & Scholarships

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Showing 1 to 9 of 9
  Extending social perception theories to advertising context
Anglia Ruskin University Department of Psychology
  Dr M Zawisza, Dr D McDermott
Applications accepted all year round
Research Group. Applied, Social and Health Psychology. https://www.anglia.ac.uk/science-and-technology/research/our-research-institutes-and-groups/applied-social-and-health-psychology.
Details
Type/Funding
  Data-driven multi-criteria decision making with marketing applications
University of Portsmouth Faculty of Business and Law
  Prof A Ishizaka, Dr G Pino
Application Deadline: 17 February 2019
Applications are invited for a fully-funded three year PhD to commence in October 2019. The PhD will be based in the Faculty of Business and Law, and will be supervised by Professor Alessio Ishizaka and Dr Giovanni Pino.
Details
Type/Funding
  Communicating complex risks through social media: The role of social influence on risk attenuation
University of Portsmouth Faculty of Business and Law
  Dr D Nunan, Dr G Viglia
Application Deadline: 17 February 2019
Applications are invited for a fully-funded three year PhD to commence in October 2019. The PhD will be based in the Faculty of Business and Law, and will be supervised by Dr Daniel Nunan and Dr Giampaolo Viglia.
Details
Type/Funding
  Improving the effectiveness of social advertising
Anglia Ruskin University Department of Psychology
  Dr M Zawisza, Dr D McDermott
Applications accepted all year round
Research Group. Applied, Social and Health Psychology. https://www.anglia.ac.uk/science-and-technology/research/our-research-institutes-and-groups/applied-social-and-health-psychology.
Details
Type/Funding
  When Social Meets Professional: The Performance Implications of Adopting Social Media in Workplaces
University of Liverpool University of Liverpool Management School
  Dr H Lam
Applications accepted all year round
This position will remain open, until a suitable candidate has been found. Moving beyond sales and marketing, firms have started to adopt social media for internal communications and collaborations among employees.
Details
Type/Funding
  Empowering consumers in threatening market contexts
Anglia Ruskin University Department of Psychology
  Dr M Zawisza, Dr D McDermott
Applications accepted all year round
Research Group. Applied, Social and Health Psychology. https://www.anglia.ac.uk/science-and-technology/research/our-research-institutes-and-groups/applied-social-and-health-psychology.
Details
Type/Funding
  “Consumer-Brand relationship and Responsible Consumption in Liquid versus Solid Consumption” (Advert Reference: RDF19/BL/MOS/CUI)
Northumbria University Faculty of Business and Law
  Prof C Cui
Application Deadline: 25 January 2019
In the current transformation to digitalisation and social media in marketing and consumption, consumers are getting more involved in ephemeral, access based, and dematerialised consumption (liquid consumption) in contrast to enduring, ownership-oriented and tangible consumption (solid consumption) (Bardhi & Eckhardt 2017).
Details
Type/Funding
  Network configuration and optimisation for Omni-Channel retailing supply chain (Advert Reference: RDF19/BL/MOS/LI)
Northumbria University Faculty of Business and Law
  Dr G Li
Application Deadline: 25 January 2019
Omni-channel retailing, in which bricks and mortar joins with other channels such as TV, mobile, tablet, catalogue, and social media as a single means of transaction (Bamfield, 2013), is believed to be the ‘next big trend’ and the future of retailing.
Details
Type/Funding
  Network configuration and optimisation for Omni-Channel retailing supply chain (REF: SF18/BAM/LI)
Northumbria University Faculty of Business and Law
  Dr G Li
Applications accepted all year round
Omni-channel retailing, in which bricks and mortar joins with other channels such as TV, mobile, tablet, catalogue, and social media as a single means of transaction (Bamfield, 2013), is believed to be the ‘next big trend’ and the future of retailing.
Details
Type/Funding
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