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Marketing (brand) PhD Projects, Programs & Scholarships

We have 5 Marketing (brand) PhD Projects, Programs & Scholarships

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  Fully funded PhD: Decomposing consumer self-brand congruence: accounting for individual and cultural discrepancies
  Dr E Kipnis, Prof F McLeay, Dr L Monkhouse
Application Deadline: 1 July 2019

Funding Type

PhD Type

Sheffield University Management School is seeking applications for a fully funded PhD from exceptional UK/EU/International students with an outstanding academic record (distinction/high merit or equivalent), as well as a proven record in research training.
  Extending social perception theories to advertising context
  Research Group: Applied, Social and Health Psychology Research Group
  Dr M Zawisza, Dr D McDermott
Applications accepted all year round

Funding Type

PhD Type

Research Group. Applied, Social and Health Psychology Research Group - http://www.anglia.ac.uk/science-and-technology/research/our-research-institutes-and-groups/applied-social-and-health-psychology.
  Improving the effectiveness of social advertising
  Research Group: Applied, Social and Health Psychology Research Group
  Dr M Zawisza, Dr D McDermott
Applications accepted all year round

Funding Type

PhD Type

Research Group. Applied, Social and Health Psychology Research Group - http://www.anglia.ac.uk/science-and-technology/research/our-research-institutes-and-groups/applied-social-and-health-psychology.
  Fully funded PhD: How Artificial Intelligence (AI) drives consumers’ aspirational consumption
  Dr Y Wang, Dr VS Osburg, Dr H Olya
Application Deadline: 1 July 2019

Funding Type

PhD Type

Sheffield University Management School is seeking applications for a fully funded PhD from exceptional UK/EU/International students with an outstanding academic record (distinction/high merit or equivalent), as well as a proven record in research training.
  Country-of-Origin and Cross-border Firm Ownership in the Food Industry : A Study on Consumer Valuation in China and New Zealand
  Dr E S Fang, Dr M Mirosa, Dr T Kearney, Prof A Cross
Applications accepted all year round

Funding Type

PhD Type

The food industry in China has provided one of the most interesting case of demand-pushed evolutions. Given the strings of food scandals that broke out in the 1990s-2000s, trust in local food producers has been severely damaged.
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