Marketing (group) PhD Projects, Programmes & Scholarships

Responsible virtual assistant for effective marketing communication

This self-funded Ph.D. opportunity seeks to contribute to current research in the field of marketing communication, Artificial intelligence (AI) related technologies, and consumer behavior and well-being. Read more

Supervisor: Dr S Rezaei

Year round applications PhD Research Project Self-Funded PhD Students Only

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INSEAD PhD in Management

INSEAD Postgraduate Opportunities

INSEAD PHD POSITIONS IN MANAGEMENT (FULL-TIME STUDIES, WITH SCHOLARSHIPS) for the mid-August 2025 intake. INSEAD, one of the world's leading and largest business schools, is looking for 16–18 bright potentials to join its premier PhD in Management programme in the following areas. Read more

Funded PhD Programme (Students Worldwide) Business Research Programme

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Photography and Digital Marketing for Fashion

Nottingham Trent University School of Art and Design

The proposed project will investigate the relationship between photography, fashion marketing and social media platforms such as Instagram and TikTok. Read more

Supervisors: Dr M Bohr, Prof A Kent

Year round applications PhD Research Project Self-Funded PhD Students Only

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Extending social perception theories to advertising context

Anglia Ruskin University ARU School of Psychology and Sport Science

Research Group: Centre for Societies and Groups

Research Group. Centre for Societies and Groups. Proposed supervisory team. Dr Magdalena Zawisza. Theme. Consumer Psychology, Gender and Sexualities, Identity and Social Issues, Social Perception and Advertising. Read more

Supervisor: Dr M Zawisza

Year round applications PhD Research Project Self-Funded PhD Students Only

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Virtual Engagement: The Impact of Avatars on Metaverse Retailing

University of Bradford Faculty of Management, Law and Social Sciences

Research Group: School of Management

In 2020, the Metaverse was valued globally at US$487 billion, encompassing gaming, social media, live entertainment, and gaming/Virtual reality (VR)/Augmented reality (AR) (Bloomberg, 2021), with projections to exceed US$1 trillion by 2030 (Bloomberg, 2022; Precedence Research, 2022). Read more

Supervisors: Dr A Ueno, Dr R Trivedi, Dr SMF Padela

Year round applications PhD Research Project Self-Funded PhD Students Only

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Consumer dependency on ChatGPT and its impact on their wellbeing

University of Bradford Faculty of Management, Law and Social Sciences

Research Group: School of Management

The advent of conversational artificial intelligence (AI) platforms, particularly ChatGPT, represents a significant evolution in the way information is accessed and decisions are made in our daily lives. Read more

Supervisors: Dr A Ueno, Dr S Di Martino, Prof U Sivarajah

Year round applications PhD Research Project Self-Funded PhD Students Only

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Assessing the Impact of Digital Technologies on Retail Consumer Decision-Making Among Underserved Groups

University of Bradford Faculty of Management, Law and Social Sciences

Research Group: School of Management

This PhD project investigates the influence of digital technologies on consumer decision-making in the retail sector, with a primary focus on underserved groups, e.g., older individuals, people with disabilities, ethnic minorities, individuals from lower socio-economic backgrounds and people with limited qualifications or educational attainment. Read more

Supervisors: Dr A Ueno, Prof E Kipnis, Dr R Sammut

Year round applications PhD Research Project Self-Funded PhD Students Only

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School of Management

University of Bath School of Management

The School of Management is one of the UK's leading business schools. We are ranked 1st for Marketing (The Complete University Guide 2024), a position we have held since 2017. Read more

Self-Funded PhD Students Only Business Research Programme

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Investigating how tactile cues can influence people’s perception of healthy food.

Anglia Ruskin University ARU School of Psychology and Sport Science

Research Group: Centre for Societies and Groups

Research Group. Centre for Societies and Groups. Proposed supervisory team. Dr Cathrine Jansson-Boyd. Theme. Consumer Psychology. Read more

Supervisor: Dr C Jansson-Boyd

Year round applications PhD Research Project Self-Funded PhD Students Only

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Improving the effectiveness of social advertising

Anglia Ruskin University ARU School of Psychology and Sport Science

Research Group: Centre for Societies and Groups

Research Group. Centre for Societies and Groups. Proposed supervisory team. Dr Magdalena Zawisza. Theme. Consumer Psychology, Gender and Sexualities, Identity and Social Issues, Social Advertising. Read more

Supervisor: Dr M Zawisza

Year round applications PhD Research Project Self-Funded PhD Students Only

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We have 10 Marketing (group) PhD Projects, Programmes & Scholarships

Marketing (group) PhD Projects, Programmes & Scholarships

We have 10 Marketing (group) PhD Projects, Programmes & Scholarships

Responsible virtual assistant for effective marketing communication

INSEAD PhD in Management

Photography and Digital Marketing for Fashion

Extending social perception theories to advertising context

Virtual Engagement: The Impact of Avatars on Metaverse Retailing

Consumer dependency on ChatGPT and its impact on their wellbeing

Assessing the Impact of Digital Technologies on Retail Consumer Decision-Making Among Underserved Groups

School of Management

Investigating how tactile cues can influence people’s perception of healthy food.

Improving the effectiveness of social advertising

We have 10 Marketing (group) PhD Projects, Programmes & Scholarships

Marketing (group) PhD Projects, Programmes & Scholarships

We have 10 Marketing (group) PhD Projects, Programmes & Scholarships

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