Marketing (web) PhD Projects, Programmes & Scholarships

We have 7 Marketing (web) PhD Projects, Programmes & Scholarships

School of Business Graduate Teaching Assistantship (GTA) funded PhD

The School of Business is offering fully-funded Graduate Teaching Assistant PhD Studentships starting 23 September 2024. The Graduate Teaching Assistantships are available for full-time campus based registration to our PhD Economics or PhD Management. Read more

Funded PhD Programme (Students Worldwide) Business Research Programme

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Leeds University Business School

University of Leeds Leeds University Business School

Challenge thinking. Create knowledge. Make an Impact. As a Leeds University Business School postgraduate researcher you will contribute fully to the advancement of knowledge within the Business School. Read more

Funded PhD Programme (Students Worldwide) Business Research Programme

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Virtual Engagement: The Impact of Avatars on Metaverse Retailing

University of Bradford Faculty of Management, Law and Social Sciences

Research Group: School of Management

In 2020, the Metaverse was valued globally at US$487 billion, encompassing gaming, social media, live entertainment, and gaming/Virtual reality (VR)/Augmented reality (AR) (Bloomberg, 2021), with projections to exceed US$1 trillion by 2030 (Bloomberg, 2022; Precedence Research, 2022). Read more

Supervisors: Dr A Ueno, Dr R Trivedi, Dr SMF Padela

Year round applications PhD Research Project Self-Funded PhD Students Only

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Consumer dependency on ChatGPT and its impact on their wellbeing

University of Bradford Faculty of Management, Law and Social Sciences

Research Group: School of Management

The advent of conversational artificial intelligence (AI) platforms, particularly ChatGPT, represents a significant evolution in the way information is accessed and decisions are made in our daily lives. Read more

Supervisors: Dr A Ueno, Dr S Di Martino, Prof U Sivarajah

Year round applications PhD Research Project Self-Funded PhD Students Only

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Assessing the Impact of Digital Technologies on Retail Consumer Decision-Making Among Underserved Groups

University of Bradford Faculty of Management, Law and Social Sciences

Research Group: School of Management

This PhD project investigates the influence of digital technologies on consumer decision-making in the retail sector, with a primary focus on underserved groups, e.g., older individuals, people with disabilities, ethnic minorities, individuals from lower socio-economic backgrounds and people with limited qualifications or educational attainment. Read more

Supervisors: Dr A Ueno, Prof E Kipnis, Dr R Sammut

Year round applications PhD Research Project Self-Funded PhD Students Only

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