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We have 8 Marketing (media) PhD Research Projects PhD Projects, Programmes & Scholarships

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Marketing (media) PhD Research Projects PhD Projects, Programmes & Scholarships

We have 8 Marketing (media) PhD Research Projects PhD Projects, Programmes & Scholarships

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Selling ‘Food for the Soul’: Barriers, Opportunities, and Performance Implications of Marketing Upskilling in the Arts Sector

King’s College London King’s Business School
The PhD project. This PhD project aims to explore how marketing skills can help to boost performance within the arts sector (Mottler and Ford, 2005). Read more
 Supervisors: Dr A Dubiel, Prof D Vom
 3 May 2024  PhD Research Project  Self-Funded PhD Students Only
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PhD in Business and Management - Exploring the interplay between online disinformation and consumer incivility

Cardiff University Cardiff Business School
  Research Group: Marketing and Strategy
Exploring the interplay between online disinformation and consumer incivility. Disinformation and online incivility are two social media phenomena that have become endemic in our information environment (Di Domenico et al., 2020; Dineva and Breitsohl, 2022), despite attempts by various stakeholders to curb their spread. Read more
 Supervisors: Dr G Di Domenico, Dr D Dineva
 31 May 2024  PhD Research Project  Self-Funded PhD Students Only
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Photography and Digital Marketing for Fashion

Nottingham Trent University School of Art and Design
The proposed project will investigate the relationship between photography, fashion marketing and social media platforms such as Instagram and TikTok. Read more
 Supervisors: Dr M Bohr, Prof A Kent
 Year round applications  PhD Research Project  Self-Funded PhD Students Only
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Extending social perception theories to advertising context

Anglia Ruskin University ARU School of Psychology and Sport Science
  Research Group: Centre for Societies and Groups
Research Group. Centre for Societies and Groups. Proposed supervisory team. Dr Magdalena Zawisza. Theme. Consumer Psychology, Gender and Sexualities, Identity and Social Issues, Social Perception and Advertising. Read more
 Supervisor: Dr M Zawisza
 Year round applications  PhD Research Project  Self-Funded PhD Students Only
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Responsible virtual assistant for effective marketing communication

University of Worcester Research School
This self-funded Ph.D. opportunity seeks to contribute to current research in the field of marketing communication, Artificial intelligence (AI) related technologies, and consumer behavior and well-being. Read more
 Supervisor: Dr S Rezaei
 Year round applications  PhD Research Project  Self-Funded PhD Students Only
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Virtual Engagement: The Impact of Avatars on Metaverse Retailing

University of Bradford Faculty of Management, Law and Social Sciences
  Research Group: School of Management
In 2020, the Metaverse was valued globally at US$487 billion, encompassing gaming, social media, live entertainment, and gaming/Virtual reality (VR)/Augmented reality (AR) (Bloomberg, 2021), with projections to exceed US$1 trillion by 2030 (Bloomberg, 2022; Precedence Research, 2022). Read more
 Supervisors: Dr A Ueno, Dr R Trivedi, Dr SMF Padela
 Year round applications  PhD Research Project  Self-Funded PhD Students Only
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Investigating how tactile cues can influence people’s perception of healthy food.

Anglia Ruskin University ARU School of Psychology and Sport Science
  Research Group: Centre for Societies and Groups
Research Group. Centre for Societies and Groups. Proposed supervisory team. Dr Cathrine Jansson-Boyd. Theme. Consumer Psychology. Read more
 Supervisor: Dr C Jansson-Boyd
 Year round applications  PhD Research Project  Self-Funded PhD Students Only
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Improving the effectiveness of social advertising

Anglia Ruskin University ARU School of Psychology and Sport Science
  Research Group: Centre for Societies and Groups
Research Group. Centre for Societies and Groups. Proposed supervisory team. Dr Magdalena Zawisza. Theme. Consumer Psychology, Gender and Sexualities, Identity and Social Issues, Social Advertising. Read more
 Supervisor: Dr M Zawisza
 Year round applications  PhD Research Project  Self-Funded PhD Students Only
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