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Addictive Tourism Products and Responsible Consumption Promotion

School of Business and Law

Dr Anja Pabel Applications accepted all year round Competition Funded PhD Project (Students Worldwide)

About the Project

This project will be focused on examining what kind of marketing communication (e.g., humour based vs. fear based) can be utilised to effectively promote responsible consumption of those tourism products of addictive nature (e.g., legalised gambling products available in various tourist destinations).

Project Keywords: Responsible Consumption, Addictive Consumer Behaviour, Tourism

Project Availability Start Date: Available Immediately

Funding Notes

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