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  Challenges and opportunities of remote interaction in virtual reality


   Nottingham Business School

   Applications accepted all year round  Self-Funded PhD Students Only

About the Project

The COVID-19 pandemic has led to a surge in remote interaction worldwide, driven by the global transition to remote work and learning. As people adapt to this new reality, they are exploring new forms of remote communication such as video meetings, chats, and participation in the metaverse. These modes are steadily becoming more integrated into daily interactions.

The primary objective of this project is to investigate the effect of different types of remote interaction on individuals’ behaviour. To achieve this, the project will employ various research methods, including incentivised games from behavioural economics and physiological measurements. These methods will be combined with different forms of online remote interaction to address several key questions, including participants' perceptions and beliefs about others in varying interaction settings.

The study will involve conducting experiments across different countries, including the UK, USA, and Europe, where a sample representative of different demographic groups will be recruited.

Through this research, we aim to better understand the challenges and opportunities associated with the use of remote interaction.

Nottingham Business School is triple crown accredited with EQUIS, AACSB and AMBA – the highest international benchmarks for business education. It has also been ranked by the Financial Times for its Executive Education programmes in 2023 and 2024. NBS is one of only 47 global business schools recognised as a PRME Champion, and held up as an exemplar by the United Nations of Principles of Responsible Management Education (PRME). 

Its purpose is to provide research and education that combines academic excellence with positive impact on people, business and society. As a world leader in experiential learning and personalisation, joining NBS as a researcher is an opportunity to achieve your potential.

Applications for October 2024 intake closes on 1st August 2024 and applications for Jan 2025 intake closes on 1st October 2024.

Business & Management (5) Psychology (31)

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