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  Relationships between wearable technology, self-efficacy and well-being


   Birmingham Business School

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  Prof L Harris, Dr R Akamavi  No more applications being accepted  Funded PhD Project (European/UK Students Only)

About the Project

Wearable technology (WT)’s ownership (e.g. smartwatch, fitness band/sport watch has increased from 3% (2015) to 17% (2018) in UK. The awareness of health literacy makes people self-efficacious in engaging in sport-fitness using WT trackers. Indeed, healthcare and wellbeing are key drivers of buying WT products. However, little is known about WT’s impact on self-efficacy and wellness. Therefore, this study examines WT’s effect on wellness through the mediating variable self-efficacy. Using a mixed method methodology, this study will elucidate WT’s relationships with the improvement of self-efficacy and wellness of UK people. Potential results can assist policymakers in the health care sector.

Funding Notes

Scholarships are available to candidates of the highest academic calibre who wish to conduct doctoral level study on one of the research topics advertised. A full scholarship is equivalent to an ESRC studentship and covers Home/EU fees (£4,380) plus a living allowance (stipend) of £15,285 per annum for three years, subject to satisfactory progress. For applicants outside the EU, a full scholarship normally equates to £19,655 covering full fees and providing a contribution towards living expenses.

For more details, please visit our Research Business School Doctoral Scholarship page https://www.birmingham.ac.uk/schools/business/courses/dr/scholarships/doctoral-scholarship.aspx

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