About the Project
Using self-determination theory as a guiding framework, this study will explore young people’s use of health and fitness-related social media across a range of different platforms (e.g. Instagram, Youtube and TikTok). The aim of this study is to explore how different social media platforms impact physical activity motivation, behaviours and body image. Furthermore, the study aims to explore how young people engage with different social media platforms to create understandings of their health, body image, physical activity and fitness. This study will be a mixed-method design, utilising both quantitative and qualitative methodologies.
Applicants interested in pursuing the project would ideally have backgrounds in sport health and exercise sciences, social psychology, exercise psychology, physical education or any other related subject.
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