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We have 9 digital marketing PhD Projects, Programmes & Scholarships for Self-funded Students

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digital marketing PhD Projects, Programmes & Scholarships for Self-funded Students

We have 9 digital marketing PhD Projects, Programmes & Scholarships for Self-funded Students

Assessing the Impact of Digital Technologies on Retail Consumer Decision-Making Among Underserved Groups

  Research Group: School of Management
This PhD project investigates the influence of digital technologies on consumer decision-making in the retail sector, with a primary focus on underserved groups, e.g., older individuals, people with disabilities, ethnic minorities, individuals from lower socio-economic backgrounds and people with limited qualifications or educational attainment. Read more

Responsible virtual assistant for effective marketing communication

This self-funded Ph.D. opportunity seeks to contribute to current research in the field of marketing communication, Artificial intelligence (AI) related technologies, and consumer behavior and well-being. Read more

PhD (School of Management) Doctorate

Study a PhD at the University of Bradford and contribute new and significant knowledge to the field of business and management. Read more

Enhancing Real Estate Transactions through the Metaverse: Focus on Property Tours and Design Visualization

Property inspection and visualization is an important aspect of ensuring effective and efficient real estate transactions. Traditionally property is inspected online over numerous listing sites which as failed to provide accurate and complete information about the property. Read more

PhDs in Business and Management

The Department of Management in the Sheffield Business School (SBS) translates research activity into high quality and accessible outputs that inform policy and practice and which enrich our education programmes. Read more

PhD in Business and Management - Exploring the interplay between online disinformation and consumer incivility

  Research Group: Marketing and Strategy
Exploring the interplay between online disinformation and consumer incivility. Disinformation and online incivility are two social media phenomena that have become endemic in our information environment (Di Domenico et al., 2020; Dineva and Breitsohl, 2022), despite attempts by various stakeholders to curb their spread. Read more
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