References
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Brown, S., Maclaren, P., Ponsonby-McCabe S., Stevens, L., Wijland , R. (2017) “Is Sweaty Betty a Hollister Follower? Parsing the Poetics of Branding” Advances in Consumer Research, 45
Wijland, R., (2017) Waste Water Treatment. In Contemporary Consumer Culture Theory, Sherry, J. F.; Fischer, E. M., Eds. Routledge: New York, 2017; pp 294-295.
Wijland, R. and Brown, S. (2016) ,"The Style Is the Brand: the Poetic Choreography of Idea Behaviour", in NA - Advances in Consumer Research Volume 44, eds. Page Moreau and Stefano Puntoni, Duluth, MN : Association for Consumer Research, 359-363.
Wijland, R. (2015) ,"Bad Blood and Tender Nomadics: The Returns of Poetic Brutality", in NA - Advances in Consumer Research Volume 43, eds. Kristin Diehl and Carolyn Yoon, Duluth, MN : Association for Consumer Research, 433-437.
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