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Smarter Experiments for the Lab of the Future: Man and Machine Knowledge Integration (ICASE with Unilever)

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  • Full or part time
    Prof S Maskell
    Prof L Alison
  • Application Deadline
    No more applications being accepted
  • Funded PhD Project (European/UK Students Only)
    Funded PhD Project (European/UK Students Only)

Project Description

Unilever employ experienced people and have large repositories of historic experimental data. This project relates to combining the information inherent in these contexts to help optimise decisions about which experiments to conduct in the future. More specifically, this project will develop tools to support such decision making.

Mature techniques can solve parts of this problem. Indeed, psychologists have developed Structured Thinking Techniques (STTs) to help mitigate cognitive biases when capturing human expertise. Similarly, data scientists have developed statistical methods for analysing data. However, there is relatively little research that is genuinely at the interface between these two disciplines and which attempts to synergise the views taken by the two communities of academic researchers.

This project aims to develop decision support tools that explicitly pull on both psychology and data science. This will involve careful statistical modelling of the process of asking questions of experts as well as careful analysis of the psychology of using interface to state-of-the-art data science.

The project pulls on previous research on developing such tools in defence and security contexts. This project is focused on understanding how to configure such tools to deliver benefit in the context of high-volume, high-value manufacturing processes, exemplified by those of relevance to Unilever.

Prof Simon Maskell (see: www.simonmaskell.com) will lead the supervision of the project at the University of Liverpool. Simon has a growing vibrant team that currently includes PhD students and post-docs with backgrounds in statistics, maths, computer science, engineering, particle physics and psychology working on applications that span, for example, aerospace, cyber security, insurance, healthcare and robotics. Simon will be supported by Prof Laurence Alison (a psychologist), Dr Roberta Piroddi (who has worked with Simon and Laurence on a recent and related project) and Mark Newman (programme director at Unilever for the Materials Innovation Factory, a £72M co-investment by Unilever and the University of Liverpool).

Engagement with and contribution to the state-of-the-art are anticipated and the student will gain international exposure by presenting at top-ranked conferences.

Funding Notes

The PhD will be funded for 4 years by an industrial CASE award and includes a top-up of £4500 per year over and above fees and the stipend associated with a standard EPSRC-funded PhD. To be eligible, applicants must be have British or other EU nationality. Extensive collaboration with Unilever is expected.


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