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PhD Research Project

This project is no longer listed in the FindAPhD database
and may not be available.

Augmented Reality Gaming: A New Paradigm for Tourist Experience?

Institution:
Bournemouth University
Dept/School/Faculty:
School of Tourism
PhD Supervisor:
Co-Supervisor:
Prof D Buhalis
Application Deadline:
No more applications being accepted
Funding Availability:
Funded PhD Project (Students Worldwide)
PhD Research Project

Gaming allows us to experience reality and can prepare and engage individuals for a future event. Smart phones make gaming part of everyday life and its potential to enhance a tourists experience represents a new industry frontier. This project will look into how to create a new industry paradigm by engaging tourists in a dynamic, personalized and contextualized experience, through Augmented Reality Gaming (ARG) delivered via smart phones.





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