As marketing work in emerging economies becomes digitalized, performance-oriented, and visibility-driven, it is crucial for marketing research to understand how marketers build and perform gendered identities to provide innovative products and services, meet various stakeholders expectations and progress their careers (Alzahrani et al., 2026; Saxena, 2025; Varma et al., 2023). Read more
1 July 2026
PhD Research Project
Self-Funded PhD Students Only